Back to news stories

Wed, 05 Sep 2018

Harley Davidson Fat Bob crowned Auto Traders Best Cruiser Bike of 2018

When images and information first emerged on the all-new 2018 Harley-Davidson® Softail® range, it was no surprise when it took the motorcycling world by storm. Offering the perfect fusion of the previous Softail® models combined with the outgoing Dyna® range, the models boasted a refined shot of Harley heritage and performance provided from modern technology – a longstanding and honest confirmation which can be attested to by the thousands of new Softail® owners.

Scooping the award for the Best Cruiser of 2018 at the Auto trader Best Bike Awards 2018, the Harley-Davidson® Fat Bob® was the judge's indisputable favourite in the Best Cruiser category, going on to beat two other so-called custom cruiser competitors.

Auto Trader's Best Bike Awards aim to help riders discover their ideal motorcycle. In order to make the award decisions, the Auto Trader panel rode over 36 different models for thousands of miles to accumulate an extensive list of the most impressive bikes on the market. Testing features such as reliability, running costs, appearance, practicality, performance along with technical advancements, the judges then compiled a well-informed list of category winners.

Phil West, an Auto Trader judge, put it best by saying: “When it comes to cruisers, there is one name head and shoulders above the rest, and that is Harley-Davidson. A new Softail® family for Harley® in 2018 is massive news. If you thought Harleys were bikes from a different era, they’re now bang up to date!”

Aiming to assist motorcyclists to find their ideal motorcycle, there are 13 categories and 16 manufacturers that are taken into account to reveal the best machines on two-wheels, regardless of whether you're a first-time rider looking for a humble 50cc or a rider looking for style, ability and status that only Harley-Davidson can deliver.

Joining renowned motorcycle journalist Phil West on the Auto Trader Best Bike Awards 2018 judging panel was racer and all-round bike enthusiast Andrew Shim, best known as ‘Milky’ in the film and TV series This is England, along with Rob Morphet, Director for Auto Trader Bikes.

Auto Trader judge Phil West concludes perfectly what the Auto Trader Bike Awards represent saying: “Biking is on its way back with more and more varied new machines on offer than in recent memory. Whatever your taste, whether it’s for fashionable retros, café racers, or ultra-sophisticated sportsters or grand tourers, there’s something out there for you, and the Auto Trader Bike Awards does a brilliant job of directing you to your perfect bike.”

For further information on any of the new 2019 range of Harley-Davidson® motorcycles, feel free to call us on 01572 823296 or visit us at Sycamore Harley-Davidson and talk to our friendly, knowledgeable staff. Alternatively, leave us a message here and we'll get back to you soon.